The #1 Thing Beauty Pros Must Master When Moving into a Suite
- Juli Brennan
- Apr 8
- 3 min read
And no—it’s not your pricing, branding, or social media.
Let’s be honest: you probably started your salon suite business with the hope of more freedom.
Freedom to set your own hours. To decide how your days go. To finally build something that supports your life and then some.
But somewhere along the way, things get busy. You’re squeezing in clients whenever they ask, you’re staying late, working weekends, or rearranging your personal life to make your business run (it's so easy to do - you're able to work whenever you want now after-all) And what once felt full of possibility… now feels a bit overwhelming. But how do you get back in control without feeling guilty?
Here’s the truth: your schedule is the most important system in your business.And if it’s not working for you, it’s working against you.
Let’s Bust a Common Myth
You don't have to "earn" the schedule you desire. You might be telling yourself, “If I just stay flexible now, my clients will eventually adjust.” But that’s not how it works. And you may find yourself in a position where you have to rebuild your clientele to fit your ideal schedule later on - so logically speaking - if you're going to have to rebuild and adapt again later, why not set your ideal schedule now?
If you don’t take the lead, someone else always will.
When You Don’t Manage Your Schedule Intentionally, It Shows:
Your productivity takes a hit. You feel busy, but you’re not always productive. You’re reacting to your day instead of leading it. You’re doing the work, but it’s scattered, filled with gaps, and it’s costing you time, energy, and income.
Your client experience suffers.You’re rushing. You’re running behind. You’re showing up tired or stretched too thin. Clients may not always say it, but they can feel when something’s off—and it impacts their outcome, retention and referrals.
Your personal life? That takes the biggest hit. You miss family moments. You stop resting. You try to “squeeze in” your life around your bookings, and suddenly your business has taken over everything.
I know what this feels like because I’ve been there. I was fully booked, earning six figures, and still feeling like I was racing the clock every day. I’d travel, but it always came at a cost—before and after every trip, I’d exhaust myself trying to make up for lost time. One year I handed my accountant a shoebox of receipts and realized, this is not sustainable. Part of running your own business means also setting aside time to manage your business, and if you're too busy squeezing everyone in, you're not able to successfully do that.
So I tossed the shoebox and started paying attention-
I restructured everything.I designed a business that allows me to work 60% less, take real time off, and pay myself consistently—without sacrificing my peace, my income, or my client experience.
And it all started with reclaiming my schedule and knowing when to say "no".
What Happens When You Take the Lead on Your Time
When you get intentional about your schedule—not just your prices, not just your marketing—you’ll:
Get more done in less time
Deliver better experiences for your clients
Show up more energized, more present, and more in control
Actually make space for the life you pictured when you went out on your own
Inside The Salon Suite Society, I show you how to structure your time, pricing, and services to support your real goals.
You'll even learn your optimal hourly minimum, how to set the right boundaries, and how to automate when you don't have an assistant to delegate to. It all adds up.
Your schedule should support your life—not compete with it. Hitting your goals behind the chair isn't about just being busier. It’s about being strategic with your time.
And once you have that clarity? Everything else—your income, your energy, your lifestyle—improves. Want help building that kind of schedule—and business? Check out The Salon Suite Society and start creating a business in your suite that works for you.
Thanks for reading—I’m Juli Brennan, hairstylist, salon suite owner, and creator of The Salon Suite Society. I help independent beauty professionals build profitable, freedom-based businesses so you can enjoy salon independence without the stress.
If you’re ready to simplify your business, structure your time, and start getting paid on purpose, I’ve got free tools and full programs to help you do exactly that: visit JuliBrennan.com for more resources and available programs.
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